This module offers students strategies for conceptualising, planning, drafting, revising and editing longer assignments such as final-year projects and dissertations. Focusing on the Level 3 associated tasks of 'evaluate', 'synthesise', 'argue' and ‘reflect’, this module emphasises the place of these types of discourse and practice in academic communication. This module will be of value to students in all disciplines, and the competences they acquire and develop will contribute to their university personal development and, implicitly, to their future workplace roles that are increasingly writing intensive.


This module aims to provide students with an opportunity to apply and develop their research skills and to extend their knowledge, understanding and ability to critically analyse in a specialist area of interest. The student will chose an academic area related to their programme of study and apply their independent learning skills to research this area in depth. Students will receive academic support through a series of group supervisions and will be allocated a project supervisor.


The aim of this module is to enable students to investigate and discuss the latest developments in the academic thinking and practice in marketing. The course will encourage students to use a range of academic literature to increase their awareness of contemporary marketing issues, and to prepare a literature review to underpin their Advanced Marketing Study.


This module aims to enable students to refine skills that were emphasised at Level 2, allowing them to gain the confidence and the competences needed to make an effective transition from education to employment. Learning gained on this module will enhance students’ career prospects and optimise their possibilities for finding graduate employment.

Job applications take the student into unfamiliar territory. In their academic studies they are assessed on their own merits whereas in graduate recruitment they will be competing against other candidates, and students will need to know how to set themselves apart.

The module encourages students to develop an awareness of graduate employment markets, potential graduate employers and what is required of successful candidates to secure a job offer. The module will emphasise competences: the intelligent application of a variety of skills to suit the requirements of a given situation.


It is both widely recognised, and a self-fulfilling prophecy, that change is the only constant in the environment faced by organisations in the modern world. Factors such as technological advances, increasing competitive pressures, changes in regulatory reforms and globalisation are creating opportunities and threats that organisations need to address if they are to survive and prosper. Mangers at all levels need to be competent at identifying the need for change and managing change effectively and harnessing creativity and innovation for organisational survival and success.

This module seeks to explore the theories and frameworks underpinning organisational change in order
to allow students to develop their understanding of what change means, how it happens and how itis best managed. It will also aim to draw on the concepts of creativity and innovation and the conditions and processes required encouraging them, to identify opportunities for innovation and improvement in organisations and to explain the rationale for choice in the context of organisational objectives. The material covered draws heavily on 'real' examples of change processes and encourages students to apply the theory they have learned to these examples, in order to understand the alternative methods of reacting to situations. Students will (where appropriate) have the opportunity to use their own experiences of change and innovation to further illustrate the material covered.

A thorough understanding of the management of change and the importance of innovation and creativity in the organisational context will help students to make sense of the environment in which they work and the approach of this module will further develop their capacity for synthesis and critical analysis.


It is both widely recognised, and a self-fulfilling prophecy, that change is the only constant in the environment faced by organisations in the modern world. Factors such as technological advances, increasing competitive pressures, changes in regulatory reforms and globalisation are creating opportunities and threats that organisations need to address if they are to survive and prosper. Mangers at all levels need to be competent at identifying the need for change and managing change effectively and harnessing creativity and innovation for organisational survival and success.

This module seeks to explore the theories and frameworks underpinning organisational change in order 
to allow students to develop their understanding of what change means, how it happens and how itis best managed. It will also aim to draw on the concepts of creativity and innovation and the conditions and processes required encouraging them, to identify opportunities for innovation and improvement in organisations and to explain the rationale for choice in the context of organisational objectives. The material covered draws heavily on 'real' examples of change processes and encourages students to apply the theory they have learned to these examples, in order to understand the alternative methods of reacting to situations. Students will (where appropriate) have the opportunity to use their own experiences of change and innovation to further illustrate the material covered.

A thorough understanding of the management of change and the importance of innovation and creativity in the organisational context will help students to make sense of the environment in which they work and the approach of this module will further develop their capacity for synthesis and critical analysis.